{"id":33937,"date":"2022-12-27T08:19:54","date_gmt":"2022-12-27T08:19:54","guid":{"rendered":"https:\/\/www.carmatec.com\/?p=33937"},"modified":"2022-12-27T08:19:58","modified_gmt":"2022-12-27T08:19:58","slug":"the-difference-between-design-thinking-and-service-design","status":"publish","type":"post","link":"https:\/\/www.carmatec.com\/ja\/\u30d6\u30ed\u30b0\/the-difference-between-design-thinking-and-service-design\/","title":{"rendered":"\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u3068\u30b5\u30fc\u30d3\u30b9\u30c7\u30b6\u30a4\u30f3\u306e\u9055\u3044"},"content":{"rendered":"
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Our playing field is sometimes dominated by jargon. However, what exactly do these words mean? There is a common question we receive: What is the difference between design thinking and service design? In light of the similarities in names and the fact that they have similar underlying principles, it’s an excellent question to ask. Before we compare design thinking and service design, let’s first examine both to gain a better understanding.<\/span><\/p>\n

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What is the definition of design thinking?<\/b><\/h2>\n

A design thinking approach helps solve complex problems in a user-centered manner. Using a structured process, it’s a hands-on approach to finding innovative solutions. Design thinking combines user desires, technological feasibility, and economic feasibility using an elaborate set of tools.<\/span><\/p>\n

The field of product and service innovation is one of the most prominent applications of design thinking. However, less obvious areas like politics, human resources, and education are embracing design thinking more and more.<\/span><\/p>\n

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What is a definition of a Service Design?<\/b><\/h2>\n

An application of design tools and methods to improve or develop services is called Service Design. People, infrastructure, communication, and material components of a service are orchestrated to maximize business potential, build a distinctive brand experience and create value for all stakeholders.<\/span><\/p>\n

Developing or improving services is the goal of Service Design, as stated in the definition. Designers view the world from a service-oriented perspective, where all interactions between brands and their users are considered services. Looking at drill people do not want a drill; they want a hole drilled in a wall, or even more, a frame hanging on a wall as a memorial to their grandmother. Drills are just materials used to deliver services.<\/span><\/p>\n

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A general overview of service design principles<\/h2>\n

Designers should focus on generic requirements of all services when designing services. Additionally, there are complementary principles that relate to process design, organizational design, information design, and technology design – we will discuss these in a moment.<\/p>\n

In general, service design follows the following principles:<\/p>\n